Mrs. Tremolada about Le Ossa dei Caprotti
A book not to be missed. Admirable honesty in the narration and the delicacy reserved for the father anyway
Giuseppe Caprotti at OSA360, in front of 2000 entrepreneurs, in Milan on 8 November 2024
At OSA 360, the biggest event for entrepreneurs in Milan, I had the pleasure of telling an audience of more than 2,000 entrepreneurs, producers and retailers about the origins of Esselunga and all the innovations I introduced in the company up to 2004, inspired by the themes of my book ‘Le Ossa dei Caprotti’. It was exciting to share this vision, which continues to evolve through the initiatives of the Guido Venosta Foundation
Ideas on the internationalisation of Italian large-scale retail trade from the book “Le Ossa dei Caprotti” at the Stati Generali dell’Export, Milan 11 October 2024
From the missed national champion of the 1960s, with GS – Esselunga, to the multi-regional companies of today. The opportunities missed by Italian large-scale retailers in e-commerce but also in the acquisitions that foreign retailers are making instead
