Conad launches the Benessity format

… In the immediate future, the most important news concerns ..- the launch of a new format dedicated to health and wellness, Benessity. Inspired by a formula that has enjoyed great success in the Anglo-Saxon world, it aims to be a one-stop shop for all health and wellness needs of consumers. Classic wellness products will only be part of what the customer will find in the shop. In fact, Conad’s experience with parapharmacies and opticians’ shops will also converge in it. The great novelty in terms of design will be the spaces dedicated to examinations (of the hair, skin, Moc), also with the aid of telemedicine, i.e. with the expert connecting remotely (dietician, dermatologist for skin cancer and remote reporting).

How this will be done remains to be seen, but the idea seems very interesting and innovative.

Conad beat inflation with growth at 4.4% . Mdd at 34.1%

Drafted 21 December, updated 22 December 2025