The wine market is in decline, but not for Douyin. While the wine sector in China faces a crisis, the Chinese version of TikTok shows a surprising increase in wine sales on its e-commerce platform. A countercurrent trend that has attracted the attention not only of industry experts, but also of major international brands such as Penfolds and Lafite, who have not hesitated to invest in the platform. And all this while the economic crisis and traditional consumption habits seemed to be condemning the wine market. Gambero Rosso
Keywords
Agriculture
AI
Albiate
Aldi
Alibaba
Amazon
Antitrust
Armando Testa
Auchan
Barilla
Cancer
Caprotti Manufacturing
Carrefour
Casino
Climate change
Coca-Cola
Coffee
Coldiretti
Conad
Confindustria
Contributions from suppliers
Coop
Covid-19
Deforestation
Delivery
Discount
Dominick's
E-Commerce
Eataly
ESD Italia
Esselunga
Esselunga e-commerce
Esselunga organic
Extra Virgin Olive Oil
Ferrero
Fidaty card
Fish
Fruit and vegetables
GMOs
Guido Venosta Foundation
Ikea
Inflation
JBS
L'Oréal
Le Ossa dei Caprotti
Lidl
Localism
Marketing
Mc Donald's
Meat
Mercosur
Nestlè
Non-food
Organic
Pasta
Pesticides
Private Label
Prosciutto
Research on Alto Adige
Shein
Starbucks
Streaming
Superstores
Tesco
Unes
Unilever
Walmart
Water
Whole Foods
WWF
Characters
Aldo Bassetti
Beppo Caprotti
Bernardo Caprotti
Carla Venosta
Carlo Caprotti
Claudio Caprotti
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Giorgina Venosta
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Giuseppe Caprotti explorer
Guido Caprotti
Guido Venosta
James H. Angleton
Luisa Quintavalle
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Marianne Maire
Nardo Caprotti
Nelson Rockefeller
Peppino Caprotti
Umberto Quintavalle
Violetta Caprotti

