Aldi takes over from Bennet in Viale Monza in Milan: what does it mean?

What is happening in retail? It turns out that “In the last year, 20% of households have changed their opinion on the store with the best price/quality ratio… the local competitive scenario counts, as does the quality of the products and departments. Of the latter, fruit and vegetables remains the most important (57% of households) …

The Esselunga brand: its beginnings and development up to 2003

In 1995, we are also able to achieve profitability for all our products and categories with industrial accounting: this allows us to better target contracts, through buyers and sales in supermarkets, with the help of the marketing department. The three functions - purchasing, marketing and sales - are fundamental to the implementation and profitability of the company's brand, whose operating result, from the 1990s to the early 2000s, is multiplied by 2.5