Premium and organic oils now account for 27 per cent of total sales, compared with 19 per cent in 2019. This trend is particularly evident in North America and Asian markets, where rising disposable income means consumers are willing to pay a premium of between 20 and 30 per cent for certified, traceable oils that meet high quality standards…
However, these positive prospects must contend with an increasingly complex production environment.
Rising temperatures and erratic rainfall in the Mediterranean basin have led to an estimated reduction in olive yields of between 3 and 5 per cent per year since 2020. This situation makes investment in efficient irrigation systems and the development of cultivars that are more drought-resistant essential…
