The ersatz era: the replacement food revolution
Substitute foods are a mature segment that responds to environmental, health, ethical and economic needs. Food technology has made extraordinary progress in replicating flavours and textures
Substitute foods are a mature segment that responds to environmental, health, ethical and economic needs. Food technology has made extraordinary progress in replicating flavours and textures
For years, cocoa was treated as a commodity: present in hundreds of references, manageable with seasonal contracts, relatively stable. Between 2024 and 2025 this approach was staravolta
The supermarket idea turned out to be a move for which there were no answers, and in the long run one of the moves that led the US to win the cultural and economic game they played with us on the chessboard of Europe
Stimulated by Mc Kinsey, we thought about e-commerce in 1999, a few months after Google was founded. This is discussed in ‘Le Ossa dei Caprotti’
Target, one of the largest US retail chains, has invested $6 billion this year in shops, people and technology. The reason: after years of declining sales, cluttered shelves, high prices and unattractive products, the company has decided that recovery comes through artificial intelligence
Donald Trump could have given the final push in the war on Vladimir Putin’s Russia and brought it down. The conditions were all there but he decided instead to remain ‘Our man in Washington’: Trump in the hands of the Russians
How the war for market shares in food and non-food is evolving
When there is so much animosity, stepping aside is difficult. Not least because in a company there is history and identity, family but also individual.
Easy to say with hindsight, but a compromise, to the detriment of individuals, to save the company, is always desirable.
Notes in preparation for the meeting: to better understand the content I recommend watching the video
Do we put a spoke in the wheels of organic food, encouraging the ingestion of pesticides, and promote wine, the abuse of which is carcinogenic? More attention to the health of citizens would not hurt.
Eurospin is a brilliant chain with very interesting commercial initiatives. Too bad it gets lost in these kinds of initiatives that, in my opinion, risk damaging its image
Private label products continue to grow while the share of big brands falls