History: values in action | Esselunga’s social responsibility
About Esselunga’s social balance sheet drawn up in 2003, well ahead of its time. And of €300 million turnover of ecological products, equivalent to 10% of food
Giuseppe Caprotti at a distance: Giuseppe, explorer in San’a (Yemen), c. 1880.
Giuseppe Caprotti: a distant relative, born a few kilometres from Albiate, lives in San'a'. In what is now the capital of Yemen, the explorer Caprotti would spend thirty years, contributing to the spread of coffee in Italy - the Arabica variety, which is the most prized, came from the Yemeni city of MokhaGiorgina Venosta : “Ragazze del Forte, the most beautiful ladies of today”, by Lina Sotis, Sette, 5 July 2001
Lina Sotis, a journalist and writer, always present in Milanese salons, also a 'girl from the Forte' in the golden age, was a dear friend of my mother Giorgina Venosta, and in an article in July 2001 she painted a delightful portrait of my mother as a young man, complete with a small episode related to the actor Renato Salvatori, a protagonist of the great post-war period of Italian cinema, but first a lifeguard on the beaches of Forte dei Marmi, and madly in love with the 'seductive and shy' Giorgina Venosta.My summers in Lindos, with Guido Somarè, David Gilmour and the ‘Caprotti’ cat
In the 1960s and 1970s, my mother Giorgina was a companion of Guido Somarè, a talented painter with art in his blood for several generations, and she had been going with him to Lindos, a place on the island of Rhodes, since at least 1966. Violetta and I first came to Lindos in 1969, after an interminable journey that had taken us across the Isthmus of Corinth by boat...Giorgina Venosta and Bernardo Caprotti’s friends: Giulia Maria Crespi, Indro Montanelli, Marisa Spaini Rivolta
If Mario and Vittorio Crespi were partners of my father Bernardo and Uncle Guido in the foundation of Esselunga, their niece Giulia Maria, for some fundamental years in the management of 'Corriere della Sera' and later founder of FAI-Fondo Ambiente Italiano and agricultural entrepreneur, was a friend of Bernardo's ex-wife, my mother Giorgina...Conference: Engineer Gianni Albertini’s great voyage to the Arctic seas
The Arctic expedition of the ship HEIMEN-SUCAI led by my great-uncle, the mountaineer and explorer Gianni Albertini between May and September 1929 had started as a search and rescue operation for possible survivors of the airship ITALIA that had gone missing the year before…
Giorgina Venosta and Aldo Bassetti, 1960s to 2021
It was for Aldo Bassetti that my mother Giorgina ended the suffocating marriage with my father Bernardo. Then they broke up for a long time, until 1983, when they met again, never to leave each other again until her death in 2021. Aldo, who came from a historic Lombard textile company, was a typical case of an 'enlightened entrepreneur'.The Caprotti family: Aunt Silvia, grandfather Peppino’s sister (1896 – 1994)
Silvia is the middle sister. From the letters that have remained to us, she is seen to be very attached to the family. In 1922 she became engaged to Ernesto Thomas, who in that very year founded the wool mill in Brusimpiano on Lake Lugano that still bears his name, and married him in 1923. Aunt Silvia, who is also present in the lives and affection of her grandchildren, grandfather Peppino's children, and whom I knew as a boy in the 1980s, spent her entire life in Brusimpiano, where she died very old in 1994.The Caprotti comparison: Ercole Marelli and technological innovation
marelli not only follows but also creates the market, through the company's continuous innovations. Caprotti behaves similarly, starting with technological innovation and factory development, albeit in an entirely different sphere and with a product that is much more sensitive to the immediate demands of the market.Manifattura Caprotti and continuity: fabrics from the 19th century to the 1980s
As in the past, the factory has continued to produce its fabrics in the present, updating to the fashions of the times some of its classics such as the checked or fancy fabrics, produced at least since the 1840s in the bright colours that were so popular and kept in production, updated in fabric and colour preferences, for more than a century more.Bruna Colombo on Manifattura and the Caprotti family
I am just finishing reading ‘Le Ossa dei Caprotti’, which a friend gave me as a gift. I thank her for what she recounts, even with personal details












